Life Science commercial operations analytical support since 2000

 

KMK Consulting brings together a range of functional competencies in marketing science, market research, forecasting and sales force effectiveness to provide our biopharma clients with fully integrated solutions that support their commercial success.

Company Updates

It is time to use an Interactive Flow Diagram to Tell Patient Narratives

October 8th, 2018|Categories: Blog|

With the ever-increasing degree of digitalization of health records of various kinds, it has never been easier to track different facets of a patient’s journey. Not only it is now possible to trace all the [...]

How to become the Iron Man of Data Analytics?

August 21st, 2018|Categories: 'Health' Check Series, Blog|

Do you feel sluggish or lethargic most days? Are you susceptible to catching colds? If you blame the “daily grind” for why you’re feeling rundown, you might be overlooking a simple nutrient deficiency. Iron is [...]

Capturing Promotion Response: How Panel Analysis can improve the accuracy of Predictive Analysis

August 13th, 2018|Categories: Uncategorized|

Businesses are thirsty for a competitive edge. Harnessing the power of predictive analytics in bringing medicines to market can provide valuable insights to drive that advantage, and when put into practice, can have far reaching [...]

KMK’s date with data – #TableauConference2018

August 7th, 2018|Categories: News|

Tableau is one of the 'it' platforms used by data visualization experts. KMK, with a broad service offering with tableau, is now an official sponsor of the Tableau Conference 2018, happening in New Orleans from October [...]

Quirk’s article on simulation-based cognitive interviewing

May 8th, 2017|Categories: News|

Sounding Out the Diagnosis: Conducting cognitive interviewing with physicians. In the latest edition of Quirks, market researcher Zarif Islam reveals how simulation-based cognitive interviewing helps tackle common research challenges.

Using Predictive Analytics to Enhance Customer Interaction: Read more in this feature article by KMK’s Paul Rabideau, Sr. Adviser of Marketing Science

April 5th, 2017|Categories: News|

https://www.pm360online.com/using-predictive-analytics-to-enhance-customer-interaction/

Testimonials

“I’m a big fan of KMK. We started slow with them but at this point KMK has the majority of our field analytics work, including alignments, call planning, field targeting processes, field reporting, and incentives. I couldn’t be more pleased with the work from KMK. In every one of these areas they’ve delivered high-quality work and in many cases exceeded our expectations. What I’ve found is they take the time to understand our problems and work with us to come up with a solution, versus larger analytic shops who come with pre-defined solutions. I would recommend them to anyone who asks.”
Vice President of Sales, Mid-sized pharmaceutical company
“KMK has done a great job on the market research and analytics we needed to support the launch of our first product. We turned the bulk of our research assignments over to them, beginning with the new product forecast, and have benefited from a very effective partnership with senior staff who understand our business and care about our success.”
Senior Director, Biopharma