Agile Market Research Approaches, the Way to Faster Results [white paper]

Company work environments are fast paced and have a demand for quicker, real-time data results in order to make confident business decisions. Across industries, the need for speed is more urgent in order to take action and keep up or outpace competition. Advances in technology, software, and data are changing the ways businesses operate. Time [...]

Press Release: KMK Consulting, Inc. Expands Presence in Boston to Help Biotechnology Companies from Pre-Launch to Commercialization

KMK Consulting, Inc. announced the expansion of the company’s footprint in the biotechnology hub of Cambridge, MA. This expansion strengthens KMK’s presence for the sales, support, and delivery of commercial operations, primary market research, and sales force effectiveness consulting for the biotechnology corridor. With this expansion, KMK can better meet the needs of biotech companies before and during the commercialization [...]

KMK’s date with data – #TableauConference2018

Tableau is one of the 'it' platforms used by data visualization experts. KMK, with a broad service offering with tableau, is now an official sponsor of the Tableau Conference 2018, happening in New Orleans from October 22nd to October 25th. Come over to the KMK Kiosk in the conference if you want to know more about [...]

Quirk’s article on simulation-based cognitive interviewing

Sounding Out the Diagnosis: Conducting cognitive interviewing with physicians. In the latest edition of Quirks, market researcher Zarif Islam reveals how simulation-based cognitive interviewing helps tackle common research challenges.

Using Predictive Analytics to Enhance Customer Interaction: Read more in this feature article by KMK’s Paul Rabideau, Sr. Adviser of Marketing Science

https://www.pm360online.com/using-predictive-analytics-to-enhance-customer-interaction/

Load More Posts